Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
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Learn More → > Instagram Engagement Rates
Instagram Engagement Rates
Engagement rate is defined as measurable interactions on social media posts, including likes, comments, favorites, retweets, shares, replies, and reactions, and is calculated based on all these interactions divided by total follower count.
Source
Methodology
Notes
Updated: 2023
Rival IQ is a social analytics company.
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